Increase opportunities for children to learn, sing, laugh and play

Two-thirds of America’s children living in poverty have no books at home, and the number of families living in poverty is on the rise. Children who do not have access to books and do not read regularly are among the most vulnerable Americans. United Way is working to ensure that all children have access to books, particularly those children most at risk for educational failure. Access to books improves students' school readiness and reading achievement. And why not make that learning opportunity fun through singing, laughing and playing?

The United Way Children’s Book Club was created to meet these needs.  Once a month in Brownsville, children gather to listen to a community leader read a bilingual children’s book. Every family receives a copy of the book to ensure they have an opportunity to re-read the book at home. In Los Fresnos and Port Isabel, a partnership was created with the local libraries to guarantee over 300 children have a story read to them monthly. They also receive a copy of the book that was read to them so that they can continue to build their library at home with their parents and siblings.  Over 4,000 books were placed in the hands of children last year through the United Way Children’s Book Club.  The Book Club is also aired on the City of Brownsville’s Municipal Channel, Channel 12, so that children at home can enjoy story time, too. 

Yearly Community Events:
A Birthday Bash for Dr. Seuss is held yearly on March 2 in honor of Dr. Seuss and the many books he left our children.  Families gather in the park to read their favorite Dr. Seuss books, dress as their favorite Dr. Seuss characters and eat cake.  Parents also take this opportunity to pick up tips on how to make learning fun in the home and various community resources.

Día de los Niños /Día de los Libros is celebrated during the “Week of the Young Child". Families, daycares and community members gather to celebrate children and instill a love of reading through various games, activities, read-a-louds and giveaways!


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